MADELOUD  ★  BACK SINCE 2008  ★  FOR MUSICIANS, NOT ALGORITHMS  ★  HUMAN MUSIC ONLY  ★  MADELOUD  ★  BACK SINCE 2008  ★  FOR MUSICIANS, NOT ALGORITHMS  ★  HUMAN MUSIC ONLY  ★ 

You don't own
your fans.
spotify does.

Every stream is a stranger you can't reach. MadeLoud turns them into an email list you own — a release hub that captures a fan from every drop, and the posts and emails that send people there. The algorithm can't delete your mailing list.

Claim a founding spot See a live hub →

From the team behind MadeLoud.com — 44,000+ artist pages at its 2009 peak. We never stopped rooting for independent musicians.

The problem

You're building someone else's audience

You can have ten thousand monthly listeners and no way to tell a single one of them your next show is Friday. Streams live on a platform that owns the relationship, rents you the reach, and changes the rules whenever it wants. Email is the one channel the algorithm can't touch — and almost no indie artist is capturing it.

67%

of Spotify artists have under 1,000 monthly listeners — and can't reach any of them directly

$36

returned for every $1 on email — the highest-ROI, algorithm-proof channel you own

#1

"breaking through the noise" ranks as artists' top challenge, above every content worry

Sources: Xposure 2025 (listener distribution); Litmus (email ROI); MiDiA Creator Survey 2024 (#1 challenge). We read the studies. Then we built this.

Proof, not promises

Every release gets
a hub that keeps the fan.

Drop your release in. MadeLoud builds a branded landing page for every platform — and puts an email capture in the middle, so the fan who came to press play leaves as someone you can reach forever. Here's a real one, working right now:

Open the live hub → Real page. Real email capture. Try it.

And we fill it for you — one update in, a week of posts + the fan email out

The entire input, for a made-up band: Porch Fire Sermon · midwest emo · "deadpan, self-aware, secretly earnest" · new single "Yard Sale" out Friday, house show Saturday in Denton TX

Generated in 21 seconds. Unedited. The posts drive people to the hub; the hub keeps them.

MondayInstagramPhoto post
"Everything must go. Including our composure."
New single "Yard Sale" is out this Friday. It's a song about giving away things you should've kept and keeping things you should've given away. We are very normal about it. Set a reminder or don't, we're not your parents.
Shoot it: Photo of a handwritten cardboard 'YARD SALE FRI' sign taped to a guitar case on the porch.
TuesdayTikTokReel / short spoken clip
"POV: you wrote a whole song about a folding table"
[deadpan to camera] So this song is called Yard Sale. It is not, technically, about a yard sale. It's about that specific feeling of watching a stranger walk off with your childhood for a dollar fifty. [beat] Anyway it comes out Friday and the guitar does a thing in the bridge that made me cry in a Denton parking lot. That part is real. The dollar fifty is also real.
Shoot it: Talk straight into the phone on the porch, one take, guitar in lap, don't over-light it.

…plus five more days and a fan email that doesn't read like a newsletter. Every post comes with shot notes you can film on a phone in under 10 minutes.

Also in the box

And when you're ready to
sell them something — merch too.

Once you own the list, you have someone to sell to. MadeLoud sketches merch your fans would actually wear — same 60-second input, designs with a hook, not a logo on a blank tee:

Everything Must Go — hand-drawn yard sale scene tee design
cream tee

Everything Must Go

A hand-drawn yard sale scene — nods to the single without slapping the title anywhere, so fans in the know clock it instantly.

Secretly Earnest — deadpan flaming heart mascot tee design
black tee

Secretly Earnest

A deadpan heart on fire with a bored expression — the band's whole personality as a wearable mascot.

Denton House Show — living room show scene tee design
cream tee

Denton House Show

The Saturday house show, immortalized — couch crowd, ceiling fan, string lights, the whole living room.

How it works

Fill the funnel. Own the fans.

01

Drop your release

Paste your song's links. MadeLoud builds a branded release hub — every platform, plus an email capture that makes each listener reachable forever.

02

We write what drives them there

A week of platform-native posts and a fan email, in your band's voice, all pointing at the hub. The content's the bait; the email list is the catch.

03

Keep the fan for good

Every email you capture is yours — export it, own it, reach them on your next release with zero algorithm in the way. That's the asset that compounds.

Since 2008

We've been here before

"Returning control of music to its rightful owners: the musicians." — the MadeLoud mission, 2008

MadeLoud launched in 2008 as a home for independent musicians — 44,722 artist pages, editorial that still gets cited on Wikipedia, and a community that believed nobody should need a label to be heard.

We got the audience. We never figured out the business. The site went quiet, and we hated every year of that silence.

The mission didn't change. The tools finally did. This time we're not building another place to upload your songs — we're building the team you never had.

Where we stand

AI writes the captions.
Humans write the songs.

Here's why we think the line matters: the world does not need one more AI-generated track — 44% of daily uploads to streaming already are. It needs your songs to survive the feed. MadeLoud will never generate music, never clone a voice, never touch your masters. It does the marketing chores. You make the thing that matters.

Founding artists

Less than one shirt a month

  • Release hubs that capture a fan email from every drop — the list is yours to keepthe core
  • Weekly posts + fan emails, in your voice, that drive people to the huba $400/mo social manager
  • Merch design concepts when you want them$150/design
  • Your fan list exports any time — no lock-in, no cut of your moneyalways yours
  • Founding Artist badge, locked-in price foreverfirst 100 only
$19/mo$29/molocked forever for the first 100 founding artists

The guarantee: if you don't capture real fans you couldn't reach before in your first month, one email gets you every dollar back. Your list exports with you — no lock-in, no hostage-taking. No forms, no "retention specialist."

Claim a founding spot

No card needed today. Founding spots are first-come — we'll email you before launch to lock yours in.

First 100 artists lock $19/mo forever. Refundable, cancelable, no dark patterns — we've been on your side of the stage since 2008.

Fair questions

Asked and answered

Isn't AI content exactly the slop killing music?

AI-generated music is. That's why we don't make any. MadeLoud writes the stuff you were going to write anyway at 1am before a show — captions, scripts, emails — trained to sound like your band, not like a brand. You approve every word before it goes anywhere.

What if nothing is happening with my band right now?

That's most weeks, and the plan handles it. "Nothing happening" weeks get lore, behind-the-scenes, old-song revivals, and fan questions — staying alive in feeds without fake announcements.

Which platforms does it write for?

Instagram (posts, Reels, Stories), TikTok, X, and YouTube Shorts — each in the format that platform actually rewards, not one caption pasted five times.

Do you take a cut of my music or merch?

No. Flat subscription, that's it. Your masters, merch margins, and fan list are yours. We were burned by the old music industry too — that's kind of the whole point.

When does it launch?

We're hand-running MadeLoud for a small group of founding bands right now. The first 100 founding artists get in as we open up, at $19/mo locked. Reserve a spot above and you'll hear from a human — Howard — not a drip campaign.